Starter
$600/mo
For $1,500–$3,000 a month in ad spend
- Meta Pixel + Conversions API setup
- Facebook or Instagram
- 2 lead-form campaigns
- Basic retargeting audiences
- 2 new creatives a month
- 4 organic posts a month
- Monthly cost-per-lead report
Social media marketing service
Social media marketing measured in leads, not likes.
Meta lead ads, retargeting, organic posts and CRM tracking for local service businesses. Three month-to-month packages from $600 to $3,000 a month, with every lead tracked from the ad to the booked job.
- $600starting price
per month - 71%of US adults use
Facebook2 - 30 daysnotice to
cancel
Water heater acting up? Same-week replacement across Jacksonville. Get a free quote in 30 seconds.
- Lead formName, ZIP, “gas, 50 gal”
- CRMTagged: Meta / water heater
- Booked$1,850 job, Thursday
- Back to MetaClosed job sent as a conversion
- Starter
- $600/mo
- Growth
- $1,500/mo
- Scale
- $3,000/mo
- Ad spend
- Paid to Meta, no markup
- Ownership
- Yours
Packages & pricing
Three tiers. Clear deliverables.
Pick the tier that matches your ad budget. Move up any time, move down with 30 days’ notice.
Growth
$1,500/mo
For $3,000–$10,000 a month in ad spend
- Everything in Starter
- Facebook + Instagram
- 4–6 lead-form and retargeting campaigns
- CRM integration (ServiceTitan, HubSpot and more)
- 4–6 custom creatives a month
- 8 organic posts per platform a month
- Biweekly optimization calls
Scale
$3,000/mo
For $10,000–$50,000+ a month in ad spend
- Everything in Growth
- Meta + TikTok or YouTube
- 12+ custom creatives a month
- A quarterly on-site video shoot day
- Weekly offline conversion uploads to Meta
- Custom dashboards and revenue attribution
- Dedicated strategist, weekly calls
Management fees only. Ad spend is billed by Meta to your card. A one-time onboarding fee may apply if your tracking needs a major rebuild, quoted in writing first.
Which tier fits
Enter your budget. See the tier and the math.
The tier follows your ad budget. The lead and revenue numbers use the cost per lead and close rate you enter.
Cost per lead varies a lot by trade and city. Use a number from your own past campaigns, or a conservative guess.
Your fit
Growth$1,500/mo management + ad spend
- Total monthly cost
- $0
- Leads a month
- 0
- Revenue from those jobs
- $0
Where your customers are
Facebook still reaches seven in ten adults.
Pew Research Center’s 2025 survey found YouTube and Facebook are still the two most-used platforms in the US.2 That is why most of our local service accounts start on Facebook and Instagram, and add YouTube or TikTok on the Scale tier once the tracking proves out.
Share of US adults who say they ever use each platform, 2025.
- YouTube84%
- Facebook71%
- Instagram50%
- TikTok37%
What we do differently
Four things most social media services skip.
Social rarely fails because of the platform. It fails because of the work that doesn’t get done.
Server-side tracking first
Most accounts we take over have a half-installed pixel and no Conversions API. We fix that on day one, so Meta optimizes on real leads.1
Leads land in your CRM
Every lead goes to your CRM with a source tag in seconds, and closed jobs go back to Meta so it learns which leads are worth paying for.
Real job-site creative
Your team, your trucks, your before-and-afters. Phone-shot job videos usually beat polished stock ads for local services.
Retargeting before cold reach
We build audiences of site visitors, video viewers and form openers first, then use cold reach to fill them.
Pairs well with
Social warms them up. Search catches them ready to buy.
Most clients run social alongside Google Ads and a tuned Business Profile. Read how we approach attribution on our social media marketing agency page.
FAQ
Social media packages, answered.
How much does a social media marketing service cost?
Media Spearhead’s social media marketing service has three month-to-month tiers: Starter at $600 a month, Growth at $1,500 a month and Scale at $3,000 a month. Ad spend is paid to Meta separately and never marked up. Starter suits $1,500 to $3,000 a month in ad spend, Growth $3,000 to $10,000, and Scale $10,000 and up.
What is the minimum ad spend for social media ads to work?
About $1,500 a month in Meta ad spend is the practical minimum for a local service business. Below roughly $1,000 a month, campaigns don’t collect enough conversions for Meta’s system to learn which people become leads. We tell you before you start if your budget is too thin to work.
How fast do social media ads produce leads?
Lead-form campaigns usually produce the first leads within about a week of launch. The first two to four weeks are a learning phase while Meta figures out who converts, and cost per lead usually settles by day 30 to 60.
Do you post organic content too?
Yes. Every tier includes organic posts, from 4 a month on Starter to 12 per platform on Scale, built from your real job photos, team videos and before-and-afters rather than stock images.
What is the Meta Conversions API and why does it matter?
The Conversions API sends conversions from your website, server or CRM directly to Meta, alongside the Meta Pixel in the browser. Meta says it helps optimize targeting and lower cost per result. For service businesses it matters most because it can send back which leads became paying jobs, so Meta finds more people like them.
Can I switch tiers or cancel?
Yes. Move up any time, move down or cancel with 30 days’ notice. There is no long-term contract. A one-time onboarding fee may apply if your pixel, Conversions API or CRM connection needs a significant rebuild, and we quote it in writing first.
Who owns the Facebook page, Instagram and ad account?
You do. Your Meta Business Manager, pages, ad account, pixel, audiences and lead data belong to your business. We work as a managed user, and everything stays with you if you leave.
How is this different from your social media marketing agency page?
It is the same team and the same work. This page covers packages and pricing. The social media marketing agency page explains our approach to lead attribution in more depth.
Free strategy call
Not sure which tier? Fifteen minutes will tell you.
We look at your Meta account, your ad budget and your CRM, and tell you which tier works, or whether social should wait.
Book your free strategy call
or call (904) 341-5986
- Month-to-month
- You own everything
- 4.9 stars on Google
Sources
Every number on this page links to where it came from. Checked September 2026.