Marketing case studies with the numbers left in.

Yes. Each case study describes a Media Spearhead client engagement, with the results reported at the end of the engagement. One chiropractic clinic asked us to withhold its name, so that case study is anonymous.

Cost per lead is ad spend divided by the number of qualified leads: phone calls that lasted long enough to be a real inquiry, plus form and booking submissions, with spam and duplicates removed. Some case studies report cost per booking or cost per acquisition instead, which counts only leads that became customers.

ROAS (return on ad spend) is revenue from ads divided by ad spend, so 5x means $5 in revenue for every $1 spent on ads. ROI also subtracts other costs, such as our management fee and, in some cases, the cost of doing the work, so it is usually lower than ROAS for the same campaign.

Most of these engagements ran five to eight months, and the moving and storage clients ran twelve. Google Ads usually produces calls in the first weeks, while SEO and Business Profile gains build over three to six months. The early months are spent on tracking, cleanup and testing.

Probably. Media Spearhead works with more than 60 local service verticals across 36 states, and most of the work in these case studies (call tracking, ZIP-level targeting, landing pages, Business Profile management) carries across industries. Book a free strategy call and we will tell you honestly whether we are a fit.