Google Ads is a powerful tool that can help your business reach prospective customers, increase conversions, and ultimately grow your bottom line. But with so many different types of campaigns available, it can be difficult to know which ones are best for your business. In this blog post, we’ll take a look at the different…

When running a Google Ads search campaign, keywords are your best friend. Keywords help ensure that you’re targeting the right audience and putting your ads in front of the people who are most likely to convert into customers. But how many keywords should you use? Here’s what you need to know. The goal of any…

If you are a business owner looking to advertise on Google, you may be wondering how long it takes for your ads to start running. After all, you want your ads to get in front of potential customers as quickly as possible. Fortunately, the process is fairly straightforward and you can have your ads up…

Are you a business owner with an online store on Shopify? If so, then chances are you’re interested in increasing your visibility online. One way to do this is by connecting your Shopify account to Google Ads. This will enable you to use the powerful tools of Google Ads to promote your products and services…

If you have ever tried to run an online advertising campaign, chances are you’ve encountered the dreaded “suspended account” message. This message is usually accompanied by some very technical and confusing language that can leave you feeling overwhelmed and frustrated. But don’t worry! There are a few simple steps that you can take to try…

Knowing the competition is a key factor in any business. When it comes to online marketing, tracking your competitors’ strategies can be a great way to gain an advantage over them. Google Ads is one of the most effective tools for monitoring and analyzing competitor data. Let’s take a look at how you can use…

  As a business owner, you know that staying ahead of the competition is key to success. The internet provides an opportunity to reach potential customers in a way never before possible. Because of this, you may be asking yourself: should I use Google Ads for my small business? What is Google Ads?  Google Ads…

As a business owner, you want to get the most out of your online marketing campaigns. One way to do this is by leveraging conversion value in Google Ads. Knowing how to properly set and measure conversion values can help maximize your return on investment (ROI) and improve your overall campaign performance. Let’s break down…

If you’ve ever used Google Ads, then you know how important it is to have a well-crafted landing page. It’s the first thing potential customers see when they click on your ad, and it’s where they decide whether they want to learn more or move on. For that reason, it’s essential that business owners keep…

When it comes to digital marketing, understanding how the Google Ads auction works can give you a huge edge over the competition. Knowing how things work behind the scenes can help you make informed decisions and maximize your return on investment (ROI). Let’s take a look at what goes into a successful Google Ads auction.…

Are you looking for a new way to reach potential customers? Google display ads can be an effective tool for increasing brand awareness and generating leads. This blog post will provide an overview of how to set up Google display ads and the benefits they offer. Let’s get started! What Are Google Display Ads?  Google…

Knowing which bid strategies require conversion tracking to be set up is essential for businesses that want to make the most of their digital advertising campaigns. In this blog post, we will discuss why conversion tracking is so important and how it can help businesses optimize their bids for maximum success. What is Conversion Tracking? …

Search Engine Optimization (SEO) is an essential part of any digital marketing strategy. It allows businesses to increase their visibility online, which means more potential customers will find them and they will have a better chance of providing their products or services. Media Spearhead is a digital marketing company that offers SEO services to help…

Smart shopping campaigns are a type of Google Ads campaign that allows you to promote your products across Google’s search and display networks. With smart shopping campaigns, you can automatically set bids and budgets to help you get the most out of your advertising spend.  If you’re thinking about setting up a smart shopping campaign…

In this blog post, I’m going to show you how to become a youtube ad specialist. In order to become a successful youtube ad specialist, there are a few things that you need to know. In this video, I will cover the basics of what you need to get started and what you can expect…

The Google Ads certification is a professional accreditation that Google offers to those who demonstrate proficiency in basic and advanced aspects of Google Ads. The certification is designed to show that you have the skills needed to effectively manage a campaign and drive results. In order to become certified, you must pass the Google Ads…

As a Google Ads specialist, you can earn as much as you want. It will all depend on how good you are at helping your clients grow through your Google Ads management. For example, if you work with a small company and help them grow 20X then your salary will also increase proportionately because you…

A Google Ads expert knows precisely how Google Ads truly works and has tested different advanced settings to create his own opinion. A Google Ads expert is usually someone who has audited and managed hundreds of accounts over many years and can navigate the platform with their eyes closed. A true Google Ads expert also…

Google Ads is one of the best careers to pursue because it can be done practically anywhere with an internet connection. You have the freedom to travel, control your own time and earn a very high salary if you manage multiple clients simultaneously. Google Ads is one of the most rewarding careers to have because…

Google ads cost is measured by the average cost per click you get for specific keywords, multiplied by the number of clicks you get in a certain time period. Normally, to run a successful Google ads search campaign you would need to invest a minimum of $700-$800. This number will vary per industry and will…

A very common question for those who have no experience with Google ads is, how much does it cost? The answer to this question is very simple: It depends on your industry and location.  When you run a Google ads campaign, one of the first steps is to do keyword research based on the most…

Having a landing page for your Google ads account is one of the requirements in order to start showing your ads. Remember that when you get a click on any of the ads you are actively showing, those clicks are redirected to your landing page or website and the whole idea is for those interested…

When you recently launch a google ads campaign, you want to make sure that your ads are showing and you also want to see how your ad looks when users are searching for your keywords. Because of this, it is very common that you to try to search for your ads as a user and…

Bulk adding UTM parameters to Google is a very common question, and it may sound complicated but it only takes a few simple steps in order to accomplish this.  Normally, you want to add UTM parameters to track your campaign’s performance across multiple traffic sources and publishing media. Here are the simple steps to bulk…

The Ability To Set A Max Cpc Is One Of The Most Valuable Features Within The Google Ads Platform. Think Of It As The Principle Of A Free Market Economy. Each Advertiser Places Their Bid On How Much They Are Willing To Pay Per Click. The Rule Of Thumb Is That You Only Need To…

Let’s First Review What Knowledge And Skills A Google Ads Specialist Needs To Have And Then We’ll Go Over The Roles And Responsibilities. A Google Ads Specialist Should Have In-Depth Knowledge Of Google Analytics, Google Tag Manager, Google My Business, Google Search Console, And Ofcourse Google Ads. A Google Ads Specialist Also Needs To Have…

Expert mode is the Google Ads platform which gives you access to all the advanced settings. Experienced advertisers generally create their Google Ads campaigns in expert mode and analyze all the KPIs to optimize towards increasing conversion rates while lowering cost per acquisition.  The most important KPIs in expert mode campaigns are: Clicks, Impressions, Average…

Setting up a remarketing campaign in Google ads may sound a little complicated, but if you follow these steps it should be a simple process. A remarketing campaign is a campaign type that shows specific ads to a specific audience that we build. That audience in most cases is those who have visited your website…

In this blog we will discuss how to properly set up a campaign in Google ads. We won’t be able to go into too much detail as we will do for future blogs corresponding to each individual campaign type. So, the first thing we need to understand is that in Google ads we have several…

Google ads campaigns are very useful when you know how to set them up correctly, and they can help you grow your business really quickly. On the other hand, if you don’t know how to set up a Google ads campaign correctly and this is your first time trying to configure a campaign or even…

Google pop-up ads on your Iphone or android phone can get very annoying, and we receive many questions about how you can turn these pop-up ads off. In this article, we will show you how to stop Google pop-up ads on your Iphone in 4 easy steps, and it shouldn’t take you more than one…

In this blog article, we will show you how to remove ads by Testpid in the Google Chrome browser. If you’re not sure what testpid ads are, those are the ads or “adware” that uses the pay-per-click model to show you ads that are not relevant to you. Normally, the testpid ads redirect you to…

Google recently rolled out a new service to generate leads that has been very successful, called Google local services ads. Local services ads help customers connect with your local business on the Google search engine for the services you offer. The ads that you create will only show up to customers who are searching for…

You have created the dream website for your business using attractive colors and beautiful graphics.

Are you looking for the right words to convince your boss or client about the benefits and importance of pay-per-click management?

Do you wonder how Pay-per-click advertising can help you get clients and help your business?

Search engine optimization and your page ranking seem to be a never-ending project.

Pay-per-click advertising is an online advertising model provided by search engines (Google, Bing, and Yahoo) and social networks (Facebook and Twitter).

How many hours do you spend on your Smartphone per day? One hour? Two?

Is your Google ads campaign not getting as many clients as expected?

You, like most businesspeople, must know that Google AdWords is necessary for a good website ranking and online visibility.

Millions of advertisers invest in PPC management proving it’s a lucrative marketing option.

With the mobile phone having an integral role in everyone’s lives, and with practically everyone having one, mobile phones are now popularly used to access the internet instead of the desktop.

Starting your own start-up business is no piece of cake. You spend so much money, time and effort in building it. But just setting up a business isn’t enough.