BLOGS
Understanding the Different Types of Google Ads Campaigns
Google Ads is a powerful tool that can help your business reach prospective customers, increase conversions, and ultimately grow your bottom line. But with so many different types of campaigns available, it can be difficult to know which ones are best for your business. In this blog post, we’ll take a look at the different…
Read More How to Optimize Your Google Ads Search Campaign with Keywords
When running a Google Ads search campaign, keywords are your best friend. Keywords help ensure that you’re targeting the right audience and putting your ads in front of the people who are most likely to convert into customers. But how many keywords should you use? Here’s what you need to know. The goal of any…
Read More How Long Does it Take for Google Ads to Start
If you are a business owner looking to advertise on Google, you may be wondering how long it takes for your ads to start running. After all, you want your ads to get in front of potential customers as quickly as possible. Fortunately, the process is fairly straightforward and you can have your ads up…
Read More Connecting Shopify to Google Ads for Maximum Visibility
Are you a business owner with an online store on Shopify? If so, then chances are you’re interested in increasing your visibility online. One way to do this is by connecting your Shopify account to Google Ads. This will enable you to use the powerful tools of Google Ads to promote your products and services…
Read More How to Fix a Suspended Google Ads Account
If you have ever tried to run an online advertising campaign, chances are you’ve encountered the dreaded “suspended account” message. This message is usually accompanied by some very technical and confusing language that can leave you feeling overwhelmed and frustrated. But don’t worry! There are a few simple steps that you can take to try…
Read More How to Check Competitors in Google Ads
Knowing the competition is a key factor in any business. When it comes to online marketing, tracking your competitors’ strategies can be a great way to gain an advantage over them. Google Ads is one of the most effective tools for monitoring and analyzing competitor data. Let’s take a look at how you can use…
Read More Is Google Ads Right for Your Small Business?
As a business owner, you know that staying ahead of the competition is key to success. The internet provides an opportunity to reach potential customers in a way never before possible. Because of this, you may be asking yourself: should I use Google Ads for my small business? What is Google Ads? Google Ads…
Read More Understanding Conversion Value in Google Ads
As a business owner, you want to get the most out of your online marketing campaigns. One way to do this is by leveraging conversion value in Google Ads. Knowing how to properly set and measure conversion values can help maximize your return on investment (ROI) and improve your overall campaign performance. Let’s break down…
Read More How to Change Your Landing Page in Google Ads
If you’ve ever used Google Ads, then you know how important it is to have a well-crafted landing page. It’s the first thing potential customers see when they click on your ad, and it’s where they decide whether they want to learn more or move on. For that reason, it’s essential that business owners keep…
Read More Understanding the Google Ads Auction
When it comes to digital marketing, understanding how the Google Ads auction works can give you a huge edge over the competition. Knowing how things work behind the scenes can help you make informed decisions and maximize your return on investment (ROI). Let’s take a look at what goes into a successful Google Ads auction.…
Read More An Introduction to Google Display Ads
Are you looking for a new way to reach potential customers? Google display ads can be an effective tool for increasing brand awareness and generating leads. This blog post will provide an overview of how to set up Google display ads and the benefits they offer. Let’s get started! What Are Google Display Ads? Google…
Read More Why Conversion Tracking is Essential for Effective Bid Strategies
Knowing which bid strategies require conversion tracking to be set up is essential for businesses that want to make the most of their digital advertising campaigns. In this blog post, we will discuss why conversion tracking is so important and how it can help businesses optimize their bids for maximum success. What is Conversion Tracking? …
Read More Increase Your Visibility with Media Spearhead’s SEO Services
Search Engine Optimization (SEO) is an essential part of any digital marketing strategy. It allows businesses to increase their visibility online, which means more potential customers will find them and they will have a better chance of providing their products or services. Media Spearhead is a digital marketing company that offers SEO services to help…
Read More Smart Shopping Campaign Optimization: How to Get Started
Smart shopping campaigns are a type of Google Ads campaign that allows you to promote your products across Google’s search and display networks. With smart shopping campaigns, you can automatically set bids and budgets to help you get the most out of your advertising spend. If you’re thinking about setting up a smart shopping campaign…
Read More How To Become A YouTube Ad Specialist
In this blog post, I’m going to show you how to become a youtube ad specialist. In order to become a successful youtube ad specialist, there are a few things that you need to know. In this video, I will cover the basics of what you need to get started and what you can expect…
Read More Google Ads Certification: How to Get It and What You Can Do With It
The Google Ads certification is a professional accreditation that Google offers to those who demonstrate proficiency in basic and advanced aspects of Google Ads. The certification is designed to show that you have the skills needed to effectively manage a campaign and drive results. In order to become certified, you must pass the Google Ads…
Read More Can You Make Money as a Google Ads Specialist?
As a Google Ads specialist, you can earn as much as you want. It will all depend on how good you are at helping your clients grow through your Google Ads management. For example, if you work with a small company and help them grow 20X then your salary will also increase proportionately because you…
Read More What is a Google Ads expert?
A Google Ads expert knows precisely how Google Ads truly works and has tested different advanced settings to create his own opinion. A Google Ads expert is usually someone who has audited and managed hundreds of accounts over many years and can navigate the platform with their eyes closed. A true Google Ads expert also…
Read More Is Google Ads a good career?
Google Ads is one of the best careers to pursue because it can be done practically anywhere with an internet connection. You have the freedom to travel, control your own time and earn a very high salary if you manage multiple clients simultaneously. Google Ads is one of the most rewarding careers to have because…
Read More How Much Are Google Ads Cost
Google ads cost is measured by the average cost per click you get for specific keywords, multiplied by the number of clicks you get in a certain time period. Normally, to run a successful Google ads search campaign you would need to invest a minimum of $700-$800. This number will vary per industry and will…
Read More How Much Does It Cost To Put An Ad On Google?
A very common question for those who have no experience with Google ads is, how much does it cost? The answer to this question is very simple: It depends on your industry and location. When you run a Google ads campaign, one of the first steps is to do keyword research based on the most…
Read More How To Add A Landing Page To Google Ads.
Having a landing page for your Google ads account is one of the requirements in order to start showing your ads. Remember that when you get a click on any of the ads you are actively showing, those clicks are redirected to your landing page or website and the whole idea is for those interested…
Read More Why Don’t I See My Google Ad
When you recently launch a google ads campaign, you want to make sure that your ads are showing and you also want to see how your ad looks when users are searching for your keywords. Because of this, it is very common that you to try to search for your ads as a user and…
Read More How to Bulk Add UTM Parameters to Google Ads
Bulk adding UTM parameters to Google is a very common question, and it may sound complicated but it only takes a few simple steps in order to accomplish this. Normally, you want to add UTM parameters to track your campaign’s performance across multiple traffic sources and publishing media. Here are the simple steps to bulk…
Read More How To Set Max CPC In Google Ads
The Ability To Set A Max Cpc Is One Of The Most Valuable Features Within The Google Ads Platform. Think Of It As The Principle Of A Free Market Economy. Each Advertiser Places Their Bid On How Much They Are Willing To Pay Per Click. The Rule Of Thumb Is That You Only Need To…
Read More What Does A Google Ad Specialist Do?
Let’s First Review What Knowledge And Skills A Google Ads Specialist Needs To Have And Then We’ll Go Over The Roles And Responsibilities. A Google Ads Specialist Should Have In-Depth Knowledge Of Google Analytics, Google Tag Manager, Google My Business, Google Search Console, And Ofcourse Google Ads. A Google Ads Specialist Also Needs To Have…
Read More Google Ads Expert Mode & What Does It Means?
Expert mode is the Google Ads platform which gives you access to all the advanced settings. Experienced advertisers generally create their Google Ads campaigns in expert mode and analyze all the KPIs to optimize towards increasing conversion rates while lowering cost per acquisition. The most important KPIs in expert mode campaigns are: Clicks, Impressions, Average…
Read More How To Set Up Remarketing Campaign in Google Ads
Setting up a remarketing campaign in Google ads may sound a little complicated, but if you follow these steps it should be a simple process. A remarketing campaign is a campaign type that shows specific ads to a specific audience that we build. That audience in most cases is those who have visited your website…
Read More How To Set Up A Campaign In Google Ads
In this blog we will discuss how to properly set up a campaign in Google ads. We won’t be able to go into too much detail as we will do for future blogs corresponding to each individual campaign type. So, the first thing we need to understand is that in Google ads we have several…
Read More How to Stop a Google Ads Campaign
Google ads campaigns are very useful when you know how to set them up correctly, and they can help you grow your business really quickly. On the other hand, if you don’t know how to set up a Google ads campaign correctly and this is your first time trying to configure a campaign or even…
Read More How To Stop Google Pop-Up Ads On Your iphone
Google pop-up ads on your Iphone or android phone can get very annoying, and we receive many questions about how you can turn these pop-up ads off. In this article, we will show you how to stop Google pop-up ads on your Iphone in 4 easy steps, and it shouldn’t take you more than one…
Read More How to Remove Ads by Testpid in Google Chrome
In this blog article, we will show you how to remove ads by Testpid in the Google Chrome browser. If you’re not sure what testpid ads are, those are the ads or “adware” that uses the pay-per-click model to show you ads that are not relevant to you. Normally, the testpid ads redirect you to…
Read More How To Generate Leads in Google Local Services Ads ?
Google recently rolled out a new service to generate leads that has been very successful, called Google local services ads. Local services ads help customers connect with your local business on the Google search engine for the services you offer. The ads that you create will only show up to customers who are searching for…
Read More How to make sure your website has unique content?
You have created the dream website for your business using attractive colors and beautiful graphics.
Read More Five things you should expect from pay-per-click management
Are you looking for the right words to convince your boss or client about the benefits and importance of pay-per-click management?
Read More How to know if Pay-per-click advertising can help you get clients?
Do you wonder how Pay-per-click advertising can help you get clients and help your business?
Read More What are the three main things you should do to improve your SEO rank?
Search engine optimization and your page ranking seem to be a never-ending project.
Read More How does Pay-per-click work
Pay-per-click advertising is an online advertising model provided by search engines (Google, Bing, and Yahoo) and social networks (Facebook and Twitter).
Read More How to check if your website has a responsive design?
How many hours do you spend on your Smartphone per day? One hour? Two?
Read More Do you know why you need a well managed Google Ads campaign?
Is your Google ads campaign not getting as many clients as expected?
Read More 9 Questions To Ask Your Google Ads Expert
You, like most businesspeople, must know that Google AdWords is necessary for a good website ranking and online visibility.
Read More What is PPC management and why your business needs it?
Millions of advertisers invest in PPC management proving it’s a lucrative marketing option.
Read More Why create mobile-first web designs?
With the mobile phone having an integral role in everyone’s lives, and with practically everyone having one, mobile phones are now popularly used to access the internet instead of the desktop.
Read More Digital Marketing For Start-up Businesses in 2019
Starting your own start-up business is no piece of cake. You spend so much money, time and effort in building it. But just setting up a business isn’t enough.
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