Clarity: every lead, where it came from, and what it cost.
Clarity is Media Spearhead's live client dashboard, included in every plan at no extra cost. It shows every call, form and lead in one place, with the channel each one came from and what it cost. It updates about every 15 minutes.
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Meet Clarity, the live dashboard Media Spearhead clients sign in to. Every call, every form and every lead, where it came from, and what it cost, on one screen. The Overview shows the numbers that matter, compared with the last period, and the channels that produced them. Every real enquiry lands in Leads, with spam and duplicates removed. Open one to see how they found you, and listen to the call. Google Ads, Google Maps, organic search and social sit side by side, with what each one brings in, and what it costs. See where you rank on Google Maps across your whole area, and how often AI assistants like ChatGPT and Gemini mention your business. Download a designed report for any period, or share a private link with your partner or accountant. And alerts tell you the moment something needs you, like a missed call. No guessing, and no waiting for the end of the month. Book a free strategy call at mediaspearhead.com, and we will show you what Clarity would track for your business.
- Every 15 minnumbers update
- Every planincluded, no extra cost
- Instantlead alerts on your phone
- One clickPDF or private link
What can you do in Clarity?
See every lead and its source, what each channel costs and earns, where you rank on Google Maps and in AI answers, and get alerted the moment something needs you.
Every call and form, in one inbox.
Calls, website forms, Local Services Ads and your CRM land in one list, with spam and duplicates removed. Open any lead to see how they found you and listen to the call.
- Call recordings and missed callsYour own outbound calls never count as leads, and missed calls are flagged so you can call back first.
- How they found youChannel, campaign, search term and landing page, stamped on every lead.
- Map of where leads come fromSee which neighborhoods bring in the work.
Every channel, side by side.
Google Ads, Google Maps, organic search and social in one table, with the leads each one brings in and what each lead costs.
- Google Ads down to the searchCampaigns, the searches people typed and ad clicks by city.
- The work we did, on the chartEvery change we make to your account is marked on the timeline, so you see what moved the numbers.
- Cost per lead by channelKnow which dollar works hardest before you spend the next one.
See where you rank on Google Maps, street by street.
A heat map of your Google Business Profile rank across your whole service area, plus your reviews next to the competitors customers compare you with.
- Rank heat mapYour rank at points across your whole area. Green means top 3.
- Reviews vs. competitorsYour rating next to the businesses customers compare you with.
- Reply without leaving ClarityAnswer Google reviews right from the dashboard.
Google Business Profile26 of 49 spots in the top 3New 5-star review on Google
Know when AI recommends you.
Clarity asks ChatGPT, Gemini, Claude, Perplexity and Google's AI the questions your customers ask, and shows how often your business is named, and who is named instead.
- AI visibility scoreThe share of AI answers that mention you, tracked over time.
- Who gets named insteadThe competitors AI recommends when it doesn't pick you.
- The exact questionsSee every question we ask on your behalf.
Who's the best AC repair near me?
Top picks nearby: Sample Heating & Air is known for same-day service, and…
You're named
From clicks to jobs to revenue.
Mark leads won, or connect your CRM or a Google Sheet, and Clarity shows real revenue and return on ad spend, not just clicks.
- Monthly goals and pacingSet a goal for leads, cost per lead, jobs or revenue and see where the month is heading.
- "Which became jobs?" every MondayNo CRM? Tap Booked or Not booked on last week's leads. That's it.
- Ask your numbersAn AI-written summary of wins and watch-outs, and answers to questions like "How many calls did we miss?"
Maria G. · AC not cooling
Hear about it the moment it happens.
A new lead, a missed call, a drop in leads or a form that stopped working: Clarity alerts your phone right away. And any period becomes a designed report in one click.
- Reports by PDF or private linkFor your partner, investor or accountant.
- Website healthUptime every 15 minutes, mobile speed, your security certificate and your forms.
- All locations, your whole teamEvery location side by side, and a login for everyone who needs one.
Also in every plan
- Website health
- Goals and pacing
- Ask your numbers
- All locations, one login
- Team logins
- Lead map by ZIP
- Private share links
- Updates every 15 min
Brings together
Google AdsGoogle Business Profile
Google MapsLocal Services AdsWebsite formsPhone calls
Google SheetsYour CRM
ChatGPT
Gemini
Claude
Perplexity
Google AI OverviewsHow should you read Clarity's numbers?
Leads are real people who called, filled in a form or reached you through another connected source, and cost per lead is worked out from them.
Spam, duplicates and your own outbound calls are removed before anything is counted. "No data yet" means a source isn't connected yet, not that it's zero. Every chart compares the period on screen with the one before it, and the work we did, like a budget change or a new landing page, is marked on the chart so a jump in leads has its reason next to it.
Clarity comes with every service we run: Google Ads management, SEO and answer engine optimization.
Clarity questions
What is Clarity?
Clarity is Media Spearhead's live client dashboard: every call, form and lead with where it came from and what it cost, on one screen. Every client gets it.
What does Clarity track?
Calls with recordings, website forms, Local Services Ads leads, Google Ads, Google Maps, organic search and social, your Google Maps rank across your area, your reviews next to competitors, how often AI assistants mention your business, website uptime and speed, and revenue from the leads you mark won or sync from your CRM.
How often does Clarity update?
About every 15 minutes. New calls can arrive within a minute of ending, and the line under your business name says when the data last updated.
Can my partner or accountant see it?
Yes. Share a private link to a report or download it as a designed PDF. The account owner can also invite their team, and owners with several locations see them all under one login.
Does Clarity cost extra?
No. Clarity is included in every Media Spearhead plan at no extra cost. We connect your sources for you; anything not connected yet shows "No data yet" until it is.
Do I need to change my website?
Usually just one small snippet (or our WordPress plugin) so form leads keep their source. Google Ads, Analytics, Search Console and your Business Profile connect without any code.
We'll show you what Clarity would track for you.
Book a free strategy call and we'll walk through your current leads, where they come from, and what you'd see in Clarity from the first week.